I hope you don't mind me popping my nose in here, friend. :) I haven't read it, but I definitely have heard a lot of good things about it (and no, not just because I work for the publisher, but because it really is good stuff!). :) Here's our video trailer on it & maybe that will help give a little more insight: http://vimeo.com/40950757. Enjoy!
Lance is reading it now. Pretty sure he would recommend it.